About Us

About Us

Welcome to Straina Fashion!

Nestled in the vibrant city of Jaipur, Straina Fashion is a direct-to-consumer brand dedicated to celebrating women's clothing. Founded in 2024 under RGX Production , we've quickly emerged as one of India's most promising fashion labels.

Our Mission: Quality Meets Affordability

At Straina Fashion, we believe that style shouldn't come at a steep price. Our diverse collection includes stunning kurtas, kurtis, ethnic sets, tops, and dresses designed to make you look fabulous while being budget-friendly. We’re passionate about ensuring everyone has access to high-quality fashion that fits beautifully and feels great.

Every piece is crafted with care, undergoing a meticulous three-layer quality control process. From the initial design to the final inspection before shipping, we ensure that our products meet our rigorous standards. We stand by the craftsmanship and quality of our collection, and we’re confident you’ll love what you find.

"Fashion For Everyone"

Our tagline, "Fashion For Everyone," perfectly encapsulates our commitment to inclusivity in style. We strive to keep our prices accessible without compromising on quality, allowing you to express your unique style without overspending.

Inspired by Jaipur

Drawing inspiration from the rich cultural tapestry of Jaipur, our designs blend traditional charm with contemporary flair. Whether you're dressing for work, a wedding, or a casual outing, our pieces are perfect for any occasion.

Our Founder’s Vision

The heart of Straina Fashion beats with the passion of our founders, Mr Anil Saini (M Tech)  and  Mr Sunil Sharma (MSC). Their vision of empowering women through fashion drives us every day. We're committed to making stylish clothing accessible to all, bringing their dream to life.

Empowering Women Through Fashion

Our strength lies in our team. With over 50 dedicated employees, including 35 women, we are focused on creating an exceptional shopping experience for you. Our team is always ready to assist and answer any questions, ensuring you feel valued and supported.

Your Fashion Destination

Thank you for choosing Straina Fashion as your go-to fashion destination. We are devoted to providing an outstanding shopping experience that helps you look and feel your best. With our focus on quality, affordability, and accessibility, we’re excited for you to explore our collection.

So why wait? Dive into our collection today and find the perfect outfit for your next event. Whether it’s a chic kurta or a stylish dress, we have everything you need to express your individuality through fashion.